Netflix inks deal with Reliance’s Jio to expand India presence


Share post:

Netflix has inked a “first-of-its-kind” deal with Jio Platforms, India’s largest telecom operator, to bundle the streaming service with the carrier’s two pay-as-you-go plans as the American giant pushes to expand its subscriber base in the South Asian market.

A Netflix mobile-only plan will come bundled with Jio’s 1,099 Indian rupees (or $13.2) plan, whereas a 1,499 Indian rupees offering ($18) gives subscribers access to Netflix Basic, the two companies said Friday. Both the plans have a validity of 84 days.

“We are thrilled to expand our relationship with Jio. Over the years, we have launched a variety of successful local shows, documentaries and films which have been loved by audiences across India. Our collection of must watch stories is growing and our new prepaid bundle partnership with Jio will give more customers access to this exciting line-up of Indian content as well as some incredible stories from around the world,” said Tony Zameczkowski, Vice President of APAC Partnerships for Netflix, in a statement.

This is the first time Netflix has partnered with a telecom operator in India to offer the streaming service on a prepaid, or pay-as-you-go plan, Reliance said. (An existing partnership between the two firms also offers Netflix subscription with postpaid and fibre plans.)

“We are committed to bringing world class services to our users. The launch of Netflix bundles with our prepaid plan is yet another step to demonstrate our resolve. Our partnership with global partners like Netflix has grown in strength and together we are creating use cases for rest of the world to follow,” said Kiran Thomas, CEO of Jio Platforms Limited, in a statement.

More to follow.

Source link


Please enter your comment!
Please enter your name here

Related articles

Amazon to invest up to $4 billion in AI startup Anthropic

Amazon said Monday it has agreed to invest up to $4 billion in AI startup Anthropic as...

Correcto grabs $7M to build out its ‘Grammarly for Spanish’

The generative AI boom has put a spring in the step of Correcto, a Madrid-based language writing...

California governor vetoes bill to ban driverless AV trucks

California Gov. Gavin Newsom vetoed a bill Friday that would have required a human safety operator to...

A conversation with Cruise’s Kyle Vogt, Bird scoops up Spin, and self-driving trucks live to see another day in Cali

The Station is a weekly newsletter dedicated to all things transportation. Sign up here — just click The Station —...